h       Serums should be one of the most important

segments of your skin care arsenal.   If the choices seem endless and confusing to you, here

are some tips on how to find the most efficient products for your skin type and concerns.

     Sun damaged skin and skin showing signs of aging are perfect candidates for serums rich in

peptides and antioxidants as well as exfoliating ingredients.  Glycolic Acid 10% Serum is a 

retexturizing serum with glycerin and aloe.  The glycolic helps to eliminate the dry and dull

layers of skin so that the complexion looks more glowing and youthful while the glycerin and aloe

help to eliminate any possible irritation the glycolic could cause to sensitive skin.  Peptide Radiance

Serum sloughs off dead skin cells with fruit acids while peptides even out skin tone by lightening

dark spots and helping to eliminate fine lines and wrinkles.   Swiss Apple Stem Cell Serum helps to

stimulate your skin’s production of new stem cells vital for skin health while it facilitates the 

absorption and effectiveness of other products when applied on top.  This can be used under mineral

make-up as well as BB Creams and Botanical Tinted moisturizers during the day and under your 

other treatments and moisturizers at night.    Firming Eye Serum helps combat wrinkles, puffiness 

and dark circles while it also helps prevent future damage.  This serum can be used at night under 

Eye Creams, such as Tone Up, Firm Up Eye Cream or Rejuvenating Eye Creme.  In the day time this

eye serum can be worn under concealer or foundation.  

     Normal skin can benefit greatly by regular use of an antioxidant serum such as Red Tea Serum, 

which fights free radical damage and keep skin soft and young looking with Sodium Hyaluronate to

keep skin plumped up and hydrated.

     Dry, parched skin can get great relief from Hyaluronic Acid Serum, which is an intensive moisture

booster with green tea and glycerine to lessen look of lines and wrinkles.

     Skin plagued by rosacea, redness and broken capillaries should use a Redness Calming Serum

to tone down redness and help heal capillaries and irritation.  Natural licorice root has a calming

effect on red, irritated skin, which is one of the ingredients in this Redness Calming Serum.

     Any of these treatment serums can be worn under your favorite treatments and moisturizing

creams and lotions as well as alone.  Serums are quickly absorbed and help deliver active ingredients

to where they are needed.  Choose the right one for your skin type and you will see wonderful 

results !